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Let's talk about the brands we love.

Social is where brands reveal who they really are. I partner with founders, CEOs, and creative teams to build strategies that feel relevant, distinctive, and true to the brand behind them.

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I’ve worked with

Partners
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A woman with curly hair and an orange shirt holding a child, pointing at a board of photographs and notes in a cozy room.

About me

I'm a social strategist and creative director with a curiosity about people. What they notice, what they remember, and what makes them care. This is a collection of the work and thinking that comes from exploring those questions.

What I do

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Social strategy

Helping brands find their place in culture and connect with the right audience

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Content & copywriting

Turning strategy into stories people actually want to spend time with.

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Creative direction

Shaping ideas, campaigns, and content that feel distinctive and true to the brand.

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Thought partnership

Shaping ideas, campaigns, and content that feel distinctive and true to the brand.

Selected Work

Selected work

Kind words

Testimonials

Come say hello

Whether you're building a brand on social media, exploring a new opportunity, or simply have an idea you'd like to discuss, I'd love to hear from you.

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